Tech & AI for normal humans

Long-form, story-driven content that helps real people understand your tools.

I write articles, guides, and case studies about AI and software for therapists, coaches, and small service businesses. No jargon, no sales-bro hype—just clear stories and explanations your audience can actually use.

Talk about a project See writing samples
Laptop and notebook on a wooden table with sunlight

What I do & who I write for

My lane is simple: I sit between complex tools and the people who are supposed to use them. I translate AI and software into plain-English stories for solo professionals and small teams.

What I write

  • Long-form articles & guides (1,500–3,000+ words) that explain AI and software to non-technical readers.
  • Story-driven case studies and customer stories that show how real people use your product in the wild.
  • Quiet marketing content for therapists & coaches who want a calm, steady practice without playing the influencer game.
  • Resource pages, “how it works” content, and help docs that read like a human wrote them.

Who I write for

I’m a good fit if your audience is smart but busy and allergic to hype:

Therapists Coaches Solo service businesses Small SaaS & AI tools Non-technical teams

Sample work

A few sample pieces that show how I approach long-form, feature-style writing for AI, tools, and solo businesses. Real client work will look and feel similar.

How I work

I keep the process simple so you can stay focused on building the product or running the practice.

Typical engagement

  • You tell me who the piece is for, what it should accomplish, and where it will live.
  • I put together a brief outline so we agree on structure and depth before I draft.
  • I research, draft, and deliver a clean first version in Google Docs or Word with comments where decisions matter.
  • We do one focused revision pass to tighten, clarify, and align with your brand voice.

What you get

  • A long-form article, guide, or case study written in plain English, ready for your content team or designer.
  • Headlines, subheads, and pull-quotes that make the piece easy to skim without turning it into clickbait.
  • Light SEO baked in (structure, headings, readable copy) without sacrificing readability for humans.

About Dennis

I’m a freelance writer who lives in the overlap between technology and real people’s work. I’ve spent years translating engineer-speak and complex systems into something an 8th grader can understand and actually use.

I’ve also seen up close how therapists, coaches, and other solo professionals are drowning in tools that promise to “transform their business” while making everything more confusing. My work is a quiet alternative: long-form, story-driven content that helps your audience feel oriented, not sold to.

If you’re building something genuinely useful for non-technical humans, I’m the person you call when you need to explain it without the jargon.

Contact

Ready to talk about an article, guide, or case study? Send a short note with what you do, what you need written, and your rough timeline.

Email: dennis.kaye733@gmail.com

I usually work async over email or messages. If a quick call would genuinely make things easier, we can do that too.